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“The essence of procrastination lies in not doing what you think you should be doing, a mental contortion that surely accounts for the great psychic toll the habit takes on people. This the perplexing thing about procrastination: although it seems to involve avoiding unpleasant tasks, indulging in it generally doesn’t make people happy.” – James Surowiecki

Procrastination is a common way to get us all stuck. And yet, we may not even realize we’re doing it. Whenever you want to avoid a task, we tend to create reasons in our head that supply us with enough logic so we can delay it. For instance, you need to beat a deadline, yet there you are fiddling with miscellaneous things such as checking your email, social media, watching videos, surfing blogs and forums, and the list can go on. You will know that you are already procrastinating when you slack off from your work.

Everyone is guilty of procrastination. Who aren’t, right? But just because everyone else is procrastinating, that does not mean you’re doing the same thing as well. Especially when you work in a competitive environment such as the SEO Company, overcoming procrastination is must-do! Here’s how:

1. Face your fear

“Procrastination is the fear of success. People procrastinate because they are afraid of the success that they will result if they move ahead now. Because success is heavy, carries a responsibility with it, it is much easier to procrastinate and live on the “someday I’ll” philosophy.” – Denis Waitley

Have you ever tried thinking about being afraid of something that you just want to avoid it? Perhaps, you’ve been feeling a bit pressured on your work assuming you might get more work than you usually do whenever you are done with it. Not to mention the fear you feel whenever you make mistakes, stumble and not avoid the pain. This might be too risky for you to get ahead thinking about what can happen to you in the long run. But did you know that not bravely facing your fears can lead you to regrets? You may find it difficult to cope with the challenges in life, but at the end of the day, you must know that for you to move forward, you need to beat your fears head-on.

2. Start with the hardest task of your day

“Do the hard jobs first. The easy jobs will take care of themselves.” – Dale Carnegie

Did you know that humans are productive in the morning than later in the afternoon? This is because your mind is in working condition willing to perform any task you have. That means, if you start your day doing the hardest task, then you may feel relieved afterward. Additionally, you will feel more relaxed and good about yourself for accomplishing the task you might hate the most. Keep in mind that your decision and action would break or make your day.

3. Stop thinking. Start doing.

“To think too long about doing a thing often becomes its undoing.” – Eva Young

There’s nothing wrong about planning ahead. In fact, it is one thing we need to do to complete our tasks more efficiently. However, when you tend to think and think and try to come p with “the perfect plan,” then this can eat up a lot of your time without accomplishing anything else. Coming up with that “perfect plan” may be impossible to achieve. When it comes to working, you need to start with some small steps and more small steps until you get to the point where you know what’s best for your task. It is a learning process. So, stop thinking too much and start doing it right now.

4. Don’t blow a task out of proportion

“If you want to make an easy job seem might hard, just keep putting off doing it.” – Olin Miller

“Putting off an easy thing makes it hard. Putting off hard things makes it impossible.” – George Claude Lorimer

There’s also a popular saying that goes, “Do not put off until tomorrow what you can do today.” – Benjamin Franklin

Let’s just say; you have a particular task that would be due on Friday. You think that it might be okay to put it off since it’s still Monday, later you’ll realize that days are passing so fast that you forget to do the necessary changes. Procrastinating would lead you to panic on what to do for you to get your task done, which naturally would also lead you to settle for less. Keep in mind that those who are okay with going for less are unproductive people. One thing is for sure; you do not want to be labeled as an unproductive person.

5. Just take the first step

“You don’ have to see the whole staircase, just take the first step.” – Martin Luther King, Jr.

There may be times that you feel like the pressure is on you since your tasks may seem impossible to accomplish. But keep in mind that no one is genius enough to get their work done perfectly on the first try. When it comes to working on your task, expect there would be some mistakes, some corrections, and some changes. Whenever you’re corrected, don’t take it too hard. You just have to be open-minded and keep it in mind. This is for you to grow mentally and emotionally. All you have to do is to take the first step and do whatever you can. You will eventually realize that you’ve finished your tasks already.

Final Thoughts:

Procrastination is the enemy of success. If you notice that you’ve been drag down to procrastinate, then force yourself to move in the other direction. Here’s a warning: There are a lot of temptations around you which lead you to procrastinate. Before you do, think again whether it is worth your time and effort. If it doesn’t, then avoid it as much as you can. It is in this way where you can learn how to discipline yourself and succeed whatever you are into doing. 

“Employees are a company’s greatest asset – they’re our competitive advantage. You want to attract and retain the best; provide them with encouragement, stimulus, and make them feel that they are an integral part of the company’s mission. “– Anne M. Mulcahy

If your business is rapidly growing, your employees must have been competent enough in contributing to its success. It would take a great team to achieve a desirable outcome. However, even if they are capable of doing their job well, employees should also not forget they are still under the supervision of their employer. But sometimes, that’s not always been the case. Many employees do not understand what their employers expect them to do, which generally would lead to confusions and committing costly mistakes.

 
When it comes to competent jobs such as working in an SEO company, it is crucial for every employee or marketer to understand their respective tasks. This is to ensure you know what you need to do to come up with good results. On the other hand, it is also the duty of an employer to assign the tasks accordingly, and clarifying important points to make sure everything is clear. Communication is everything. And as an employer and a marketer, it is crucial for you to know these key points below:

 

Set clear and realistic goals

 

A goal is the backbone of the company. Without such, you may not know what and where you’re leading. But keep in mind that it is also difficult to accomplish a task when your goal is not even possible for you to reach. You may have so many things in mind that you want to do, but you also have to know that there are things that are not just applicable for your company. That means you need to break down your thoughts into realistic ones.

 
As an employer, you should never assume that your employees are aware of these goals. It is your responsibility to have a constructive conversation with them. Determine whether your goals are aligned with the goals set for each employee. Think about what an employee can do or contribute to achieving the goals set for the company. Pay attention to their needs and capability. Collaborating is needed to achieve a better outcome. In this way, you will learn and have a new perspective based on your employees’ opinions and suggestions.

Tell employees that their job matter

Every employee plays a big role in business growth. They have contributed to the success of the company. Unfortunately, it is not all the time motivation would come to our aid. There would be times productivity of an employee would go down, dedication and performance are poor, and not to mention, losing the passion and the love they have for their job. If this continues, obviously the company will suffer. That only means, an employer’s encouragement is crucial in times like these.

 
Try to focus on the importance of work expectations. Even a single encouragement such as telling your employees how important their skills and capabilities to the company is a big help. And most importantly, try to acknowledge their desire to work hard to achieve a particular goal. It is in this way; you can boost your employees’ esteem and confidence in doing their tasks well.

Clear accountability objectives

Telling your employees the goals of the company, or how crucial it is to do their work well is not enough. They should not just be aware of their respective tasks, but employees should also hold accountable to the happenings within the company. For instance, if there are any inappropriate activities, or even facing disappointed clients, they should know what and what not to do to address such issues. However, if your employee does not know what work for which they are accountable, then they cannot deliver their tasks well.

 
Again, communication is the key to understanding your employees and the things you expect them to do. Without proper communication, it would be difficult for the team to achieve quality results. A good employer would give their employees a chance to voice out their opinions, suggestions, or any other concerns about their tasks or workplace. In this way, it is easier for the team to address and resolve any problems at work.

Provide advancement opportunities

Apart from giving your employees the right encouragements, did you know that an employee advancement drive performance? That does not mean requiring you to have your employee a formal promotion, though, but letting them understand how to advance themselves in preparation for a higher position matters. Perhaps, you can help them identify what qualities should an employee have to get promoted. Or even provide them with clear goals and expectations.

 
Employees who receive advancement opportunities from their employers have a higher chance to excel in their field of work. Why? Because they have the reason and the motivation to do so. And of course, with this goal in mind, they will strive harder to for their career growth.

Display a positive attitude

Problems or conflicts are inevitable. Companies may encounter back jobs, disappointed and angry clients, drop sales, and anything that may ruin the reputation and the credibility of a company. Although we may not want these circumstances to happen, sooner or later, your company would also experience such issues. These things are unavoidable considering the line of work. But the good thing is, displaying a positive attitude towards the situation can lessen the pressure and bad vibes in your workplace.

 
It is important for a team to stay calm during the crisis, to ensure you can clearly think of a better way to address the issue. And most importantly, having the right attitude can help both employer and employee harmonize the workflow of the company.
Understanding the expectation of each employee may be a challenge to every employer. However, these things mentioned above would guide and help you with the things that boost the productivity of every employee.

 

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Whether you are aware of it or not, being in a marketing industry is not easy. There are things you need to consider, double check, and confirm if a particular strategy is effective or not. Even professional marketers who are working in a competitive company such as the SEO Company also have struggles on how they can implement a strategy successfully. That means, being stress at work is enviable.

As a marketer, however, slacking off at work is a big no. This may only lead to undesirable outcome such as disappointed clients. Below, we list down some quotes that would inspire them to bring back a marketer’s greatness.

  1. “How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?” – Seth Godin
  2. “People often say that motivation doesn’t last. Well, neither does bathing. That’s why we recommend it daily.” – Zig Ziglar
  3. “Do one thing every day that scares you.” – Eleanor Roosevelt
  4. “Be yourself. Everyone else is already taken.” – Oscar Wilde
  5. “Bring the bst of your authentic self to every opportunity.” – John Jantsch
  6. “You can have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you just.” – Seth Godin
  7. “Remember no one can make you feel inferior without your consent.” – Eleanor Roosevelt
  8. “Whether you think you can or you think you can’t, you’re right.” – Henry Ford
  9. “If your dreams don’t scare you, they’re not big enough.” – Ellen Johnson Sirleaf
  10. “Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it.” – Johann Wolfgang von Goethe
  11. “If you aim at nothing, you will hit it every time.” – Zig Ziglar
  12. “Nothing great was ever achieved without enthusiasm.” – Ralph Waldo Emerson
  13. “Inspiration doesn’t respond to meeting requests. You can’t schedule greatness.” – Jay Baer
  14. “If your actions inspire others to dream more, learn more, do more and become more, you’re a leader.” – John Quincy Adams
  15. “Think big and don’t listen to people who tell you it can’t be done. Life’s too short to think small.” – Tim Feriss
  16. “Be where the world is going.” – Beth  Comstock
  17. “If you’re looking for the next big thing, and you’re looking where everyone else is, you’re looking in the wrong place.” – mark Cuban
  18. “The secret of change is to focus all of your energy not on fighting the old, but on building the new.” – Socrates
  19. “If you don’t have room to fail, you don’t have room to grow.” – Jonathan Mildenhall
  20. “Failure is simply the opportunity to begin again, this time more intelligently.” – Henry Ford
  21. “If you do what you’ve always done, you’ll get what you’ve always gotten.” – Tony Robbins
  22. “If you’re not failing now and again, it’s a sign you’re not doing anything innovative.” – Woody Allen
  23. “I’d rather apologize than to be so timid as to never try to do anything smart or brave.” – Lee Clow
  24. “New ideas are sometimes found in the most granular details of a problem where few others bother to look.” – Nate Silver
  25. “Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” – Beth Comstock
  26. “In the long history of humankind those who learned to collaborate and improvise most effectively have prevailed.” – Charles Darwin
  27. “Never doubt a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has.” – Margaret Mead
  28. “Sometimes the questions are complicated and the answers are simple.” – Dr. Seuss
  29. “Simplicity is the keynote of all true elegance.” – Coco Chanel
  30. “If you can’t explain it to a 6-year old, you don’t know it yourself.” – Albert Einstein
  31. ‘Making promises and keeping them is a great way to build a brand.” – Seth Godin
  32. “A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” – Scott Cook
  33.  ’Either write something worth reading or do something worth writing about.”  – Benjamin Franklin
  34. ‘Don’t settle: Don’t finish crappy book. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.” – Chris Brogan
  35. “My goal is to spark something within the reader and allow it to initiate an idea they then can grow.” – Warren Whitlock
  36. “Content should ask people to do something and reward them for it.” – Lee Odden
  37. “Content is anything that adds value to the reader’s life.” – Avinash Kaushik
  38. “If your content isn’t driving conversation, you’re doing it wrong.” – Dan Roth
  39. “Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis
  40. “Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley
  41. “Social media is about the people. Not about your business. Provide for the people and the people will provide for you.” – Matt Goulart
  42. “If you get bored with social media, it’s because you are trying to get more value than you create.” – Fast Company
  43. “Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.” – Erik Qualman
  44. “Build it, and they will come” only works in the movies. Social media is a “build it, nurture it, engage them and they may come and stay.” – Seth Godin
  45. “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou
  46. “If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.” – Jay Baer
  47. “Marketing is no longer about the stuff that you make. But about the stories you tell.” – Seth Godin
  48. “Creativity is intelligence having fun.” – Albert Einstein
  49. “To think creatively, we must be able to look afresh at what we normally take for granted.” – George Kneller
  50. “Creativity about life, in all aspects, I think, is still the secret of great creative people.” – Leo Burnett

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“Success is not final, failure is not fatal: it is the courage to continue that counts.” -Winston Churchill

 

There have been many ways to interpret success and how to achieve it. For many, persistence complemented with unwavering desire to succeed is key while for some, the essential ingredients for it are simply working towards a goal and never losing focus. For Vince Lombardi, success comes with the price of hard work, dedication to the job at hand, and the determination that whether one wins or loses, one had applied the best of themselves to the task at hand. Regardless of how one interprets how one achieves success, one thing remains universal: It takes the right kind of persistence and mindset to make it.

What people can readily observe in a successful person is the result–they do not see the struggle towards achieving that very goal they were so determined to. For this reason, some people would fail in their intrepid endeavors at doing something successfully–they only think about the result without necessarily contemplating about the logistics it takes in getting there. Achieving success is not a one-time attempt (unless you are very lucky), so it invariably means staying positive amidst trials and adversity. It requires one to go from failure to another failure without losing enthusiasm and focus. In essence, you need to develop the appropriate kind of mindset in order to be successful. Whether you are aspiring to develop a new generation of SEO consulting services or to build your new empire of retail conglomerates, here are seven mindsets you should keep abreast:

 

1.)  You should accept who you are and what you are about

The road to success needs a little introspection on your part. You need to know who you are, and you would need to accept that and what you are capable of. In a nutshell, this is about accepting and liking yourself as you are. It may seem like a hackneyed notion, but in success this is pivotal.  If you desire success, you cannot let adversarial conflicts with yourself bog you down. You need to accept yourself wholeheartedly, or you will be spending most of your time in doubt as regards what you do and what you are capable of.

 

2.)  You should set goals and work to achieve them

The road to success may be an unpaved path, but having goals would certainly help you navigate it. True enough, having a vision is great but having an idea alone would not take you anywhere. Having a dream with corresponding goals is how your dreams and visions would materialize and seem achievable. More often than not, if you operate on just a dream alone without any goals, you would most likely end up in a confused heap of mess. You need to consistently set and word toward goals in order to make a positive difference as this will lead you closer to your ultimate goal. Additionally, setting goals makes you see visible, albeit little, results and progress which would propel and encourage you further. So set some goals and set them high and do not cease until you have accomplished each and every one of them.

 

3.)  You should accept failure and not take it to seriously

There is no failsafe plan towards success. Even the most successful people would tell you that amidst their success were times they have failed. Similarly, you will too but no matter how many times you have failed, your will to persevere should remain strong. Your failures would not define you as your willingness to persist what would give you results and ultimately get you to accomplish what you have set out to do. Do not let failures weight you down, instead, treat them like little challenges that you would need to overcome to reach your goal.

 

4.)  You should not get sidetracked by problems

In your pursuit of success, encountering problems would be inevitable. If you are always getting distracted by these problems, you will engender bad thoughts which would hamper you in your pursuit of your goals. Have a healthy mindless or problems will only grow in strength. Think of problems as an opportunity to be innovative in coming up with solutions, think of them as minor setbacks which would not impede the way to the success but sharpen your focus in getting there. Focus on the possibilities and not the problems.

5.)  You should not leave things to chance

Hoping for the best and praying success will come is counterintuitive to the essence of achieving success. Instead of waiting by the sidelines, hold the reins and make success happen. Do not leave anything to chance and if you truly want to succeed, take a more active role in seeing it gets done. Being proactive in accomplishing your goals displays your decisiveness and strong will. Decide to take control and let the rest fall into place.

6.) Continuously learn

No man has the monopoly of knowledge which would mean that for anyone chasing success, something is to be learned every step of the way. Be open to learning more and embrace the fact that you do not know everything. Be enthusiastic about learning so much more and let go of any bias. Admittedly, experience is life’s best teacher and would have lessons for every single one of us. But do not disregard the possibility that you may encounter someone or something along the way that may teach you a thing or two. You might just not know it, but this may play a pivotal role in accomplishing your goals.

7.) Be decisive

Successful people are not ambivalent, and they make decisions adroitly and soundly. Likewise, you should adopt the same mindset. Be smart about how you make decisions, know the information required, contemplate your options and pick the best one among all of them. Although it is incredibly important to choose the most favorable option, this does not mean you can vacillate or even second-guess yourself. If your decision turned out to be bad, take it as a lesson instead of dwelling on it. Remember, a bad decision is even better than no decision at all.

 

There is no hard and fast rule when it comes to attaining success and for every individual, it may take a different tack than the ones applied by others in order to achieve theirs. There is no universal road map nor is there a standard recipe to follow when it comes to succeeding, however developing the right mindset can set you on the right track. Cultivate the seven mindsets above and let it propel you towards your goals.

 

50 Quotes to Inspire Great Teamwork

There’s a big difference between working alone and working on a team. For entrepreneurs, working with diverse people with different life and work experiences is an advantage. But unless leaders are committed enough to create an effective teamwork, the team will never get the desired outcome. Even an SEO company aims to form a strong team to work together to achieve a common goal, vision or project.

An effective teamwork is both simple and difficult at the same time. One thing that helps them is to be motivated and determined enough to achieve and have a guaranteed SEO for their clients. And to get you motivated, below are some quotes to inspire you to work on a great team.

  1. “Unity is strength. When there is teamwork and collaboration, wonderful things can be achieved.” – Mattie Stepanek

  2. “Collaboration allows teachers to capture each other’s fun of collective intelligence.” – Mike Schmoker

  3. “The best teamwork comes from men who are working independently toward one goal in unison.” – James Cash Penney

  4. “Teamwork makes the dream work, but a vision becomes a nightmare when the leader has a big dream and a bad team.” – John C. Maxwell

  5. “When you form a team, why do you try to form a team? Because teamwork builds trust and trust builds speed.” – Russel Honore

  6. “We talk a lot about hope, helping, and teamwork. Our whole message is that we are more powerful together.” – Victoria Osteen

  7. “The speed of the boss is the speed of the team.” – Lee Iacocca

  8. “Coming together is a beginning. Keeping together is progress. Working together is success.” – Henry Ford

  9. “Teamwork makes the dream work.” – Bang Gae

  10. “Alone we can do so little; together we can do so much.” – Helen Keller

  11. “The strength of the team is each member. The strength of each member is the team.” – Phil Jackson

  12. “A successful team is a group of many hands and one mind.” – Bill Bethel

  13. “If everyone is moving forward together, then success takes care of itself.” – Henry Ford

  14. “Remember, teamwork begins by building trust. And the only way to do that is to overcome our need for invulnerability.” – Patrick Lencioni

  15. “I invite everyone to choose forgiveness rather than division, teamwork over personal ambition.” – Jean Francois Cope

  16. “Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.” – Andrew Carnegie

  17. “Individual commitment to a group effort – that is what makes a team work, a company work, a society work, a civilization work.” – Vince Lombardi

  18. “Talent wins games, but teamwork and intelligence win championships.” – Michael Jordan

  19. “None of us is as smart as all of us.” – Ken Blanchard

  20. “To me, teamwork is the beauty of our sport, where you have five acting as one. You become selfless.” – Mike Krzyzewski

  21. “It’s hard to beat a person who never gives up.” – Babe Ruth

  22. “Trust is knowing that when a team member does push you, they’re doing it because they care about the team.” – Patrick Lencioni

  23. “On our own, we are marshmallows and dried spaghetti, but together we can become something bigger.” – C.B Cook

  24. “Great teams do not hold back with one another. They are unafraid to air their dirty laundry. They admit their mistakes, their weaknesses, and their concerns without fear of reprisal.” – Patrick Lencioni

  25. “The greater the loyalty of a group toward the group, the greater is the motivation among the members to achieve the goals of the group, and the greater the probability that the group will achieve its goals.” – Rensis Likert

  26. “We = power” – Lorii Myers

  27. “We’re a team. It’s part of our job to help each other out, and to forgive each other quickly. Otherwise, we’d never get anything done.” – Jeramey Kraatz

  28. “The second you make it all about you, is the second you’ve already lost. It’s about people – it always been and it always will be.” – Chris Hill

  29. “Progress has a steep price. Success has an even steeper price. Your team won’t be willing to pay it if you aren’t willing to pay it.” – T Jay Taylor

  30. “There is no need to tell someone how to do his job if you have properly trained your team.” – Dick Winters

  31. “Forget what we become; what matters is what we’ve become, and our potentials to overcome.” – Aniekee Tochukwu Ezekiel

  32. “Teamwork builds trust and the trust build growth.” – Nazim Ambalath

  33. “The individual great spirit and great efforts create a great team.” – Lailah Giffy Akita

  34. “You may have the right idea to work on, you may have the right time to start, you may have the right resources to boost, BUT unless you have the right people, you’ll never succeed.” – Rateb Rayyes

  35. “We all cannot do everything or solve every issue.”It’s impossible”, however, if we each simply do our part. Make our own contribution, regardless of how small we may think it is…together it adds up and great things get accomplished.” – Mark W. Boyer

  36. “Every successful start-up is built on four pillars. Team, idea, passion and representations.” – Aayush Jain

  37. “All are one unless and until they are asked to work together to achieve a noble goal one.” – Anuj Somany

  38. “Teamwork is so important that is virtually impossible for you to reach the heights of your capabilities or make the money that you want without becoming very good at it.” – Brian Tracy

  39. “Good teams incorportate teamwork into their culture, creating building blocks for success.” – Ted Sundquist

  40. “Teamwork is the secret that makes common people achieve uncommon results.” – Ifeanyi Onuoha

  41. “The ration of We’s to I’s is the best indicator of the development of a team.” – Lewis B. Ergen

  42. “It is literally true that you can succeed best and quickest by helping others to succeed.” – Napoleon Hill

  43. “A group becomes a team when each member is sure enough of himself and his contribution to praise the skills of others.” – Norman Shidle

  44. “People achieve more as a result of working with others than against them.” – Dr. Allan Fromme

  45. “Interdependent people combine their own efforts with the efforts of others to achieve their greatest success.” – Stephen Covey

  46. “The nice thing about teamwork is that you always have others on your side.” – Margaret Carty

  47. “A leader must inspire or his team will expire.” – Orrin Woodward

  48. “Bad attitudes will ruin your team.” – Terry Bardshaw

  49. “Everyone is needed, but no one is necessary.” – Bruce Coslet

  50. “With an enthusiastic team you can achieve almost anything.” – Tahir Shah

Final thoughts:

There’s nothing more effective than achieving success with your team. If you think that you’ve been slacking off lately, then you might want to go back to these quotes above to keep you inspired and motivated to do your work productively.

10 Laws of Productivity

“We often fool ourselves into thinking we are being productive when we are simply getting ready to get ready.”
-Intentionally Refined -

Let’s be clear on one thing: Productivity at work can never be achieved when you are not willing to cooperate. Whether you are aware of it or not, we all do procrastinate. Perhaps, we may not be noticed that we are already procrastinating since some of them are small. But mind you, these small things when frequently done, it will also give a great impact to your performance at work. How much more when you are working in an SEO Company? Slacking off is a no-no, to prevent receiving calls from disappointed clients. Procrastination is a struggle you need to beat!

But if you think that procrastination is the only reason why we can be productive, then you better think again. Our attitude towards our work also matters. When we tend to be passive, sluggish and lax, then we are also losing our productivity at work. And since we are already used to that attitude, it might be difficult for us to cope with the things around us such as meeting strict deadlines. Again, you do not want to entertain angry clients.

Productivity is a major factor at work. It gives a great impact to the growth of your one’s business. However, if you think that you or your employees are already slacking off, then you have to do something to prevent such. Below, we list down top ten laws of productivity that you might want to apply to your work or business.

1. Break the seal of hesitation

Whether you realize it or not, we tend to hesitate especially when we are not sure of the things that are going to happen next. Of course, we do not want to act impulsively that might pose risk to our business. However, this can also cause some delays in our plans. We tend to lose ourselves in planning (and dreaming) indefinitely. You should break the seal of hesitation and must challenge ourselves to take some action sooner rather than later. The minute you start acting, it will give you valuable feedback that will also help you refine your original idea.

2. Start small

Itis good to think big, especially when we already have a good concept on our mind. In fact, through thinking of a bigger idea, it can give us motivation to do and achieve such goal. However, there will always be some dangers when you tend to dwell on that “big idea” of yours. Achieve such would be impossible when you do not start from scratch. Perhaps, you can do some trial and error on your plan. One way or another, you will realize that there are flaws in it that you need to improve. With that, you will learn how to improve through your personal experiences.

3. Prototype, prototype, prototype

Every successful strategy will always have a plan. A trial and error is an essential part of any creative’s life. That simply means, you have to test each strategy whether or not it applies to reach a particular goal. If there are flaws in the process of planning, then you have to improve a particular tactic to achieve the outcome that you want. A prototyping and iteration is the key to transforming a so-so idea into an effective and successful outcome. Instead of being stuck on the failures, you have to move forward and try a new strategy to make it better.

4. Create simple objectives for projects, and revisit them                regularly

Whether you realize it or not, we usually have hundreds to thousands of ideas when it comes to a particular project – which leads to a bigger picture. However, if you want to have a higher possibility of success, then you need to create an objective what your project is all about. In this way, you will have a clearer view of the possible outcome.

5. Work on your project a little bit each day

When it comes to working on in-depth projects, it requires us to have a serious infusion of our creative skills – to develop an engaging business plan, or just learning a new skill. Having a momentum and the right focus is important to achieve a desirable output. But if you tend to do a serious project urgently without any assurance of success, you may not get the right result of a particular project. That simply means you have to make sure that whatever strategy you use, it should be the right one.

6. Develop a routine

Developing a routine is one way to ensure productivity at work. It is a part of being able to work on a specific project without any doing some other things that are not related to the project. Yes, having a routine can be dull and uninspiring, but it can create a founding for sparking true insight. Moreover, a routine is also helpful especially when it comes to strict deadlines to meet since there will be an assurance you will do that particular project.

7. Break big, long-term projects into smaller chunks or “phases.”

Whether you like it or not, you cannot achieve more major project when you don’t start with the smaller ones. That means you have to break the project into smaller phases for you to be able to accomplish each task faster and easier. This is also crucial when it comes to staying motivated and inspired to finish a particular project.

8. Prune away superfluous meetings (and their attendees)

There are activities such as unnecessary meetings that can drag down the productivity of one’s person. Perhaps, it is understandable why there are meetings. However, there should be a concrete reason as to why there is a meeting, and make sure that there is a clear objective on what the meeting is all about to prevent any delays with the projects.

9. Practice saying “No.’

It is nice to know that you can do anything for as long as it is related with the projected that is assigned to you. However, you also have to know that creativity is not infinite. To achieve a better outcome, you should be aware the right pacing when it comes to the tasks you are handling.

10. Remember that rules – even productivity rules – are made to be broken

Although you may have a daily routine of your work, always remember to be flexible enough when it comes to sudden changes. Your task would depend on the situation you are in. And whether you realize it or not, breaking habits offers a new perspective and helps you recharge to head back into the fray.

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Businesses create their official websites not just for the sake of displaying online credibility but more like attracting potential customers. Ultimately, the sale is the goal of any venture, and in this digital age, boosting your online presence has proven to be an efficient method to go about this.

However, attracting customers is a whole new, different challenge apart from the setting up of the website itself. It’s a combined effort of marketers and web designers to make sure that what they post online can captivate the eyes of their market.

Landing page exists to do just this. Hubspot defines this as ‘any page on the web on which one might land that 1.) has a form and 2.) exists solely to capture a visitor’s information through that form.’

Marketing experts have their strategies for creating this, but the following are the most common items that make up the anatomy of a landing page that converts.

Unique selling proposition (USP)

This is where you feature a single factor that you can give to your visitors. It includes a killer headline, the supporting statement of a product, offer, or service and a closing argument. It’s basically what gives your readers the needed ‘pull’ to continue looking into your promotion.

Specific benefits of your offer

Once you’ve successfully attracted people through your killer headline, you need something more concrete to convince them that yes, they must consider buying your product. This is where the list of benefits comes in handy.

Effecting landing pages make use of bullet form to highlight the best qualities of the offer and explain its details.

Captivating image / video

Even before one spots text, an image or video already serves as a determining factor whether or not your page deserves attention. This is because a human brain is wired to process images faster than plain letters or words.

Use an image that represents the item you are offering. It must have a high resolution and should ideally be able to present multiple sides of a product for your potential customers to examine. Remember that online shoppers have no way of examining the product in person so your featured image should provide ample of ways to get a grip of the product from their devices.

Testimonials

Featuring actual testimonials from satisfied customers will boost the credibility of your product. It’s a natural tendency for people to find some social proof before buying an item online. If they see a lot of individuals dropping positive notes on a service, then there’s a higher chance of converting them to buyers.

Trust symbols

This is more or less relevant to testimonials but more authoritative in nature. Any recognition from organizations, authority website and even the government belongs here. You can place the logo or badge of these agencies proving the specific recognition you received.

Map / Navigation

Now that it is possible to directly provide a Google Map link to your landing page, there is no reason why you should miss the opportunity. Some customers are very critical when it comes to online stores, and they want to check if you have some offsite office or shop that they can visit.

With this navigation section, they do not need to search manually for your location.

Review links

This is optional, and some marketers would not suggest this especially if your landing page is already packed. However, if the quality of the reviews posted on a different website will help boost your credibility then why not? Just make sure you do not flood your page so much with links.

Choose the best ones and provide two or three different links that customers could check.

Delivery options

This applies to landing pages featuring a particular product. Customers who prefer shopping online are either too busy to make an actual purchase from your shop or just want to rid themselves of the hassle by direct shipping.

It’s best to include the options available for them. Frequently asked questions like the turn-around time or fast delivery service should also be present.

SEO keywords & accurate grammar

No matter how captivating your landing page is, it will not be effective if your grammar and choice of words aren’t that powerful to promote the product. This is exactly why SEO company specifically hire content writers to craft convincing copies fit for the language of an individual target market.

By combining accurate grammar and optimized keywords, enterprises can reap the full benefits in the form of increased page visits from an organic audience.

Call-to-action

Last but not the least is a strong CTA (call-to-action). Now that you have already given the gist of what the product is all about, it’s about time that you help your customers decide on what to do next. Call-to-action is created for this.

Commonly used ones include:

•    Buy Now!

•    Get (amount) percent discount NOW!

•    Join FREE for a month!

•    Give (product) a try!

•    Claim your free trial!

•    Grab the template!

One thing that is also common among these CTAs is the urgency that they project. As a marketer, you  don’t want your customers to be putting you aside ‘for later.’ The landing page is designed to convince them that getting your item has to be done NOW or else….

Effective CTAs encourage customers to make the next move because they feel like if they don’t, they might be missing something very crucial. Experts say that if you can’t make your audience say ‘yes’ to your CTA, then they will most likely find someone else who can offer them something better.

Landing pages are more complicated than what you see on the outside. It requires a lot of planning and few trial and errors before one creates something that is fit for the message they wish to send across.

Moreover, you are not the only one fighting for the attention of your audience. If you don’t craft a knockout landing page, they will sooner or later find another option that could capture their attention.

Try to reassess the current on you have. Is it composed of the factors we mentioned above? Lastly, if you see the call-to-action, will you be encouraged to click?

 

 

“100,000 police-reported crashes are the result of driver sleepiness every year.”National Highway Safety Administration
This and more societal issues has been linked to insufficient sleep among adults both male and female. Over the years, experts have conducted various researches to prove the direct relationship between the amount of rest one gets at night with that of their overall work performance during the day.

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In a research conducted on 7, 428 employees across the United States, a stark 23% have been reportedly experiencing insomnia for at least three times a week. This was way back 2011, and considering the increased number of factors that distract adults at present, we could just imagine how the results would have doubled, even tripled in various business hotspots as of today.

People who have trouble sleeping eventually find themselves having some issues as well at work. Compared to employees who get sufficient amount of sleep, insomniacs are more likely to miss deadlines and even absent from work.

Below are 6 of the most common ways by which the lack of sleep can be detrimental to your job productivity:

It can potentially lead to headaches and migraine.

AHS (American Headache Society) President, David Dodick, MD once pointed out that sleep disruption is among the ‘most important migraine triggers.’ While no precise explanation directly links sleep to headache pain, research has proven that the two have a tendency to go together.

Business Woman Stress And Headache

For employees who regularly work at fluorescent-lit cubicles, this can mean a terrible thing as headaches and migraines impede one’s ability to think straight and focus on the tasks at hand.

It impedes creative thinking.

Whether you work in a technical industry like an SEO company or something creative like web design and content writing, creative thinking is a vital thing. It’s the primary factor that spurs original ideas and is a huge requirement for any industry competing with tons of other ventures.

A person’s brain is wired to produce all of those brilliant thoughts, but only if it’s at its best. Lack of sleep, especially for consecutive days, tires the brain, eventually affecting its ability to create and innovate.

It affects your relationship with your colleagues.

“People who have problems with sleep are at increased risk for developing emotional disorders, depression, and anxiety,” says Dr. Lawrence J. Epstein, MD, instructor in medicine at Harvard Medical School.

angry

This statement is backed up by the research of the University of Pennsylvania who had some subjects limit their sleep to 4.5 hours a night for whole week duration. The results showed these topics exhibiting increased feeling of stress, anger, sadness and mental exhaustion.

In any office setup, this finding could mean a significant blow to the healthy relationship exercised by the employees. Anyone who starts to feel distressed could potentially go off one someone, which can, of course, put a rift in the involved party’s professional relationship.

It impairs your attention and decision-making skills.

If you ever found yourself having serious troubles focusing on one thing, then putting off those distracting items such as social media and email could help. However, doing so isn’t much of a guarantee that you can automatically switch on your focus back to normal.

In a lot of cases, the reason behind the inability to keep one’s attention intact is the lack of sleep. Once focus is affected, decision-making skill is also compromised. If it continues, the result can be a rapid decline in a worker’s productivity – something which is a reasonable ground for termination on worst case scenario. Admittedly, we all don’t want that happening.

It impacts learning and memory in a negative way.

A human brain has this so-called ‘brain wave ripples,’ an event that is responsible for collating memories from the information received in your hippocampus. According to a 2009 joint American and French research, these ripples happen during the deepest part of your sleep.

memory

In other words, suffering from frequent sleep disruptions is ultimately detrimental to your brain’s ability to store valuable information. At work, this is a tremendous setback considering the natural need to organize and remember tasks.

It reduces your immunity.

“The more all-nighters you pull, the more likely you are to decrease your body’s ability to respond to colds and bacterial infection.” – Diwakar Balachandran, MD, Director of the Sleep Center at the University of Texas M.D. Anderson Cancer Center in Houston.

A human’s immune system is rather complicated, and it functions to protect us from a lot of external invaders like viruses, which could harm our body. Research has linked sleep deprivation to the weakening of a person’s immune system, therefore opening you up to more harm. Unless you want to be flagged for constantly being absent at work because of sickness, getting sufficient sleep for about 7 hours in average is highly appropriate.

immune

Companies across different industries require their employees to be as productive as they can while at work. It’s understandable considering the high market competition in business. For employees, this means being more responsible for their health and making sure they have ample of energy to deliver what the company expects from them.

Sleep doctors and researchers recognize that there are people who have troubles getting themselves to sleep, and it’s good to know that there are proven-effective techniques to help you become more comfortable during bedtime. For starters, we have the following:
• Dim the lights in your room.
• Turn off all electronics or devices that may distract you.
• Try aromatherapy.
• Take a warm bath before hitting the bed.
• Relax your body.
• Read a light resource like short stories. Even children’s book will do.
• Change to comfortable clothing.
• Invest on quality bedding.
• Be mindful of your sleeping posture. Be sure you have your whole body in a relaxing position.
Staying productive requires discipline, and it’s our responsibility to determine something that’s affecting it while we are at work. Keep your productivity level up by getting enough sleep.

Don’t undersleep, never oversleep, and settle for a healthy 7-8 hours night rest!

 

 

Hundreds of successful companies at present wouldn’t be at the height of their achievements if not for the people who stood up and lead the team to their goals.

Leaders and company executives matter not just because they firmly uphold the company’s visions but because they have the ability to influence employees to work their best and lead the business to success.

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While good leaders can bring a venture to success, the opposite could contribute to the drastic decline of the corporate economy and business performance as a whole. This sentiment is echoed at a 2012 poll by the Center of Public Leadership at Harvard University. It showed that around “70% of Americans blame leadership crisis as a factor in the national economic decline.”

Truly, there is a direct relationship between the qualities of leadership a company has with that of its performance productivity.  Over the years, executives and management experts have been debating on the best methods to enhance the leadership skills of key personnel in any venture.

Below are considered to be among the top attributes every successful leader possess, and which aspiring executives should work on to develop.

Sincere support to colleagues

Aside from being the prime movers of any project, effective leaders are also very keen on empowering their people. They have an eye for excellence and seek to motivate the individuals in the team to help them progress and perform better.

They know that keeping people motivated is one way to maintain the high productivity within the company. As such, they continually devise strategies on how to show support and appreciation to everyone who deserve the credit.

Result orientation

People who are gifted with leadership skills value the step-by-step way of how a task is completed while at the same time keeping his or her eyes on the real goal. They know how to assess effective strategies from those that are only taking much of the people’s time.

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Anyone who wants to nurture their skills in leading people has to have a result oriented mentality. This way, they wouldn’t have any problems making decisions when it comes to doing what and when. Effective leaders respect the process but are not entirely averse to the idea of improvising when the situation demands it.

They’re flexible at work and apply this attribute in or out of pressure.

Open-mindedness to welcome ideas

Employees respect leaders for their expert abilities in one field, but one thing that keeps them efficient on their roles is their humility or open-mindedness to accept ideas from colleagues.

If you’re a practicing leader yourself, you should know better that there are matters beyond your current expertise. A responsible manager knows when to step back and let other experts on their team take on the floor.

leaders

More importantly, they know who to tap for help. Aside from their rich network in the business, they use their personal experience to assess whether or not someone is capable of delivering the company’s expected result.

Efficient problem-solving skills

Among the major tasks managers and department heads are tasked to do is address business problems in the most effective way possible. This means arriving at a solution in the fastest method and preferably with the least damages to corporate assets and reputation.

Experts believe that to keep a venture’s operation well-grounded and efficient, their heads have to possess the ability to remain calm under pressure and be able to think straight in the face of any complication.

Rather than focus their attention and dread about the problem, real leaders set all their energy in finding the solution.

Acknowledging weaknesses but not spending time on them

At a more personal level, real leaders know how to recognize their weakness. They know the limits of their capacities and are willing to work with people who can fill in that gap. However, they are also wise enough to know that dealing with what they cannot do is a total waste of time.

Instead, they focus on using their strengths to its full extent.

Calm and confident demeanor

Once you become a leader, people start looking up to you. You automatically become a role model that members ought to emulate. One of the most important attributes leaders need to possess is the ability to exude confidence and calmness in tight situations.

calm

Don’t get me wrong. This doesn’t mean that people in the managerial positions have to be totally insensitive to the problems experienced by the employees on the field. On the contrary, this talks about how they should be able to spot those issues firsthand and be able to address them with absolute control. In short, they should not panic.

Honest and critical perspective

Honesty is a major factor in any business and leaders always have to be at the forefront of exercising the quality. Otherwise, he or she won’t be able to set up a good example for the rest of the employees.

To complement honesty is a more practical skill which is critical thinking. It’s something not everyone has, but is highly necessary for keeping all things in order.  Having an analytical mind is also a key to an effective setting of priorities.

They say that there are people born with a natural skill and charisma to lead. However, it is also true that this skill can be learned over time through constant practice.

In this digital age, companies are in dire need of people who can lead the team of creative individuals such as those working for link building services. As employees dealing with a broad market niche and potentially overseas clients, they need all the support they can get from leaders who are there to guide and help them prosper in their careers.

Whether you are a practicing manager or someone who is eyeing for a chance to lead a team soon, it’s best to know the rules of the game beforehand. Get to know the specifics of what you’re expected to deliver. Ask experts for their inputs and be ready to learn the brass tacks of what leadership demands.

Several types of research already revealed the most important things that matter on this field. There’s no reason why you should count any of them out on your must-learn skills.

 

“Most of the important things in the world have been accomplished by people who have kept on trying when there seemed no hope at all.”
-Dale Carnegie-

As we all know, there is no such thing as overnight success. Perhaps, it can be an illusion that gives us the motivation to strive harder to reach that goal. But the real success would take you to a long journey of mistakes and failures before you can get there. Although challenges may be tough, this gives the opportunity to push ourselves to the limits. And mind you, only those people who have a “growth mindset” can overcome such process.

The crucial point in having a “growth mindset” is the positivity of a person. They have the tendency to learn and grow from their experiences, instead of making it as a barrier. For instance, whenever there’s a complaint from the client, growth-minded marketers strive for the better to have a guaranteed SEO. Yes, it is all in the mindset which brings a great impact to different aspects of an individual. And if one hits a setback, then a smart judgment will be made. But what really is a “growth mindset”?

There are actually two types of mindset – the “fixed mindset” and the “growth mindset”. According to Carol Dweck, a world-renowned research and psychologist from Standford University, the single quality that separates successful people from unsuccessful people is whether they think their intelligence and abilities are fixed. Moreover, she categorized people who think they have fixed abilities as having a “fixed mindset”, while people who think they can grow their mindset as having a “growth mindset”. Let’s try to break it down.

What is a growth mindset?

A growth mindset simply believes that the intelligence of a person is something that can be developed through hard work. They know that every challenge they encounter in life is inevitable. Moreover, they also expect that addressing that particular challenge may sometimes be a challenge on their part. Although they don’t intend to commit mistakes and fail, but they still strive to be better by learning how to approach such challenge later on. This mindset allows an individual to have their own development.

What is a fixed mindset?

Basically, a fixed mindset is the opposite of the growth mindset. These people believe that their talent and intelligence are static, and it cannot be changed. Instead of learning and growing from their experiences, they rather see challenges as an obstacle. They tend to devaluate their capabilities and are afraid to put an effort on things thinking that the way they were determines their success and not their hard work. You will know if a person has a fixed mindset since they are threatened by the success of others.

You definitely don’t want to go down to that path, right? So, scrap the idea of having a fixed mindset. Good news is, having a growth mindset can be developed. Here’s how:

How to develop “growth mindset”

Effort – first things first, you cannot achieve an outcome when you don’t make an effort to it. Take an action or the first step that you need to do. Perhaps, you can try focusing on the process most successful people do. Moreover, isn’t it amazing when someone praised your effort? There are studies shows that a praising effort has a long lasting impact and can enhance someone’s intrinsic motivation.

Different strategies – never implement the same strategy when you know it is going to fail again. Perhaps, there are flaws you need to address before you move forward. Or even you need to change the whole strategy for you to come up a better outcome. When one fails, then don’t be discourage to look for a better and effective strategy than the previous one.

Learning – everyday single day is a learning day. Whether you realize it or not, what you see, hear, smell and touch can give you a new learning experience. Although there are times it can be as simple as counting 123 or as hard as algebra, try to learn as much as you can without wasting such opportunities that pass once.

Asking for feedback – this is one of the things most people are hesitant to do. Yes, there are feedbacks that may hurt our ego. But do you know that through asking feedbacks from the people around you can make you even more productive? It is in their feedbacks where you can learn what and what’s not good when approaching situations. Moreover, it is also in their feedback where you will mostly strive not to commit mistakes just to have their good and satisfying feedbacks. Success also starts from getting negative and bad feedback from the people.

Persistence – being persistent is one factor that brings you to success. Without persistence, you might not stand the challenges you encounter each day. No matter what setbacks you are into, you can overcome such since you are persistent in achieving your goal. There are also studies that show that having a growth mindset can persist longer than those with fixed mindsets.
Choosing difficult tasks – just because one chose to do a difficult task, that doesn’t mean they want to show off that they have the skill and talent. By choosing to do such will help them develop more on their growth mindset. They will have a sense of courage and curiosity on how to achieve a better outcome on a messy mistake. Moreover, people who used to do difficult tasks will not be afraid of committing mistakes since they know they can handle such circumstances.

Setting high standards – being ambitious enough is not a bad thing at all. In fact, this will motivate you to exert more effort for you to reach a specific goal. Whether you realize it or not, there are risks when you tend to set your standards low. Perhaps, you will most likely not be motivated enough to pursue the things you need to do. Of course, you’re not going to get the desirable outcome like you want it to be.

Generally, developing a growth mindset is not that hard as you think it is. Yes, it is undeniable that it takes a lot of your time and effort for you to be able to achieve the right mindset. But you will eventually realize how important and helpful it is in our everyday lives. Moreover, having a growth mindset will lead you to a path where you want to be – success!

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